Add outstanding effects to your images.

Delight your visitors with an exquisite zoom.

  • Customizable - tweak the position, size, zoom effects + much more.
  • Also available as a WooCommerce plugin.

Features | Watch video | Download

  • Wordpress 4.x
  • Wordpress 3.x
  • Wordpress 2.x
  Rating: 5.0 (8 reviews)

WordPress is phenomenal. But its images are not. Magic Zoom Plus fixes that.

The best WordPress image zoom plugin - without doubt - Magic Zoom Plus has every image zoom effect you'll ever need. Internal image zoom; side zoom; magnifier; lightbox and full-screen enlarge. It's fast, smooth, responsive and feels as gorgeous on mobile devices as it does on the desktop.

Expertly refined over 8 years and used on more than 1,000 WordPress sites, whatever image effect you were hoping for, this responsive image zoom plugin will even exceed your expectations.

Guaranteed to work on every WordPress theme and every WordPress version into the future, its your dependable image zoom solution for all WordPress pages, posts and ecommerce stores. WooCommerce is fully supported and a particular favourite for online retailers.

Try for yourself, free of charge. Download it today. Watch our installation video or contact our friendly support for any advice, tips or installation support. We love to help our customers.

Features you'll love

Works on any page/post

Use a shortcode to easily add Magic Zoom Plus to images on any page or post. Highly customisable, you can choose the zoom style, the size, the hover effects, colours and styling.
Works on any page/post

Optimised for mobile

Carefully refined for mobile devices, your customers will always get a great experience on iPhone, iPad and other mobile screens. Help your customers on slow connections by enabling the lazy loading option.

Built with SEO in mind

Upload high resolution product images for a very detailed zoom. Images are automatically resized and optimised for fast loading, which Google loves. Following best-pratice SEO principles, Magic Zoom Plus uses SEO friendly URLs.
Built with SEO in mind

Fast and easy setup

Easy to install, this WordPress image zoom plugin is a piece of cake to use. Follow the simple instructions for creating shortcodes and contact our friendly support team with any questions.
Fast and easy setup

Live demos


  • Magic Zoom Plus plugin for WordPress admin configuration page


  1. Download the Magic Zoom Plus plugin for WordPress (free and fully functional demo version).
  2. Upload Magic Zoom Plus plugin for WordPress in WordPress admin area Either upload it via your WordPress admin area. Or unzip the file on your computer and upload the magiczoomplus folder via FTP to /wp-content/plugins/, keeping the file and folder structure intact.
  3. Activate the plugin in the 'Plugins' menu of WordPress.
  4. The demo version is now installed! To add zooming to any image, create a shortcode. See detailed steps below.

  5. Buy Magic Zoom Plus To upgrade your free and fully functional trial version of Magic Zoom Plus (which removes the "Trial version" text), buy Magic Zoom Plus and overwrite following file with the same one from your licensed version:


Video guide

Thanks to Magic Zoom Plus's shortcode, adding zoom & enlarge effects to your WordPress images is effortless:

Create a zoom

Thanks to Magic Zoom Plus's shortcode functionality, image zooms can be inserted easily on any page or post of your WordPress website. To add Magic Zoom Plus with no coding whatsoever, simply choose where you want your zoom effect to go.

  1. Click shortcodes in the WordPress admin panel Click Magic Zoom Plus > Shortcodes.
  2. Click Add shortcode to create your image zoom Click Add shortcode.
  3. Upload large images to be zoomed Enter Name > Go to: Main image and/or Gallery images sections > Upload your main image and gallery images. (If you only want to show gallery images, ignore 'Main image' section).
  4. Save your new image zoom Click Save and close.
  5. Open a post or page in WordPress > Place cursor where you want to insert image zoom.
  6. Insert image zoom into your WordPress page or post Click Magic Zoom Plus icon > Select name of image zoom you want to insert.
  7. Magic Zoom Plus shortcode appears on your WordPress page or post Magic Zoom Plus shortcode will appear on your page.
  8. Magic Zoom Plus works instantly on your WordPress page or post Preview page to see zoom working on web page.
  9. Create and add as many image zooms to your WordPress site. Enjoy!


Customize all zooms together or separately. The choice is yours!

  1. Customize all image zooms throughout your WordPress website Customize all zooms throughout your WordPress website in a couple of clicks:

    Go to: Plugins > Magic Zoom Plus > Settings.
  2. Customize specific zooms only on your WordPress website Each zoom can be customized individually directly in the shortcode:

    Go to: Magic Zoom Plus > Shortcodes > [your shortcode] > Click 'Use custom settings' > Click 'locked icon' > Select new setting > Save changes.

Combine zoom & video

WordPress users now receive 2 tools in 1: image zoom & video!

Including videos as part of your image gallery has never been easier!

  1. Make sure Magic Zoom Plus is installed on your WordPress site.
  2. Open existing shortcode or create a new one.
  3. Add video & image zoom effects to WordPress pages with Magic Zoom Plus plugin Go to 'Gallery images' section > Click 'Add video' button.
  4. Add YouTube & Vimeo videos to image gallery Enter YouTube or Vimeo video url > Click 'Add' > Save change.
  5. Video(s) appear as part of image gallery as a thumbnail Refresh web page or insert shortcode into page/post > Video(s) appear as thumbnails on WordPress page.
  6. That's it!


Thanks for trying Magic Zoom Plus on your WordPress site! What did you hope Magic Zoom Plus could do? How can we improve it? Let us know, we're always improving our tools based on customer feedback.

  1. Delete Magic Zoom Plus code from your content.
  2. Go to the Plugins menu of WordPress > 'Magic Zoom Plus for WordPress' plugin > Click 'Deactivate'.
  3. Once page has refreshed, go back to 'Magic Zoom Plus for WordPress' plugin > Click 'Delete' > Click 'Yes, delete these files'.
  4. Magic Zoom Plus is now uninstalled.

Customer reviews

  Rating: 5.0 (8 reviews)
Very responsive and knowledgeable!

John Barker

Cosmic and awesome!
Our website is a comprehensive reference to a particular family of plants, with thousands of pictures, many at fairly high resolutions. Magic Zoom Plus has enabled users to see details of images, and of antique botanical prints, that would otherwise just not have been visible at normal screen resolutions. Easy to configure and use, MZ+ has been a joy and a delight, and the subject of many favorable comments from our user base.

Ron Myhr,

Brilliant support
Brilliant support
Always there when needed.
We now have almost all their products and would not look anywhere else. 5*

Daniel James,

Great plugin
Great plugin, easy to use and looks really professional. Support was also great, had some issues with the thumbnail positioning of the images; everything was fixed after a couple of hours. 5/5 would recommend.


Quick to respond to my questions and there were lots, will definitely recommend these plugins, thank you


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Other WordPress plugins

This plugin was built for WordPress to add image zooming to blog posts and pages.