Effortless effects, maximum impact

Easy installation and customization

  • Works beautifully on iPad, iPhone, Android.
  • Responsive - images scale up/down to fit users screen.

Features | Watch video | Download Magento 2 extension | Download Magento 1.x extension

No coding required.

Use your Magic Zoom Plus extension almost anywhere on your Magento site.

You can even apply different zoom options to each page or block.

    Supported pages & blocks

    • Product details page
    • Category page (Magento 1.x)
    • New products block (Magento 1.x)
    • Recently viewed products (Magento 1.x)
    • CMS pages (Magento 1.x)
    • Manual install elsewhere

Supported features

  • Multiple images (uploaded with the default Magento image manager)
  • Multi-language (different locales)
  • Product options (use different images for each option value, by "Drop-down" and "Radio Buttons")
  • Different configs for different themes
  • Show additional selectors on category page
  • Magento image clipped can be ignored
  • Native Magento watermarks
  • Can be used with other our Magento modules
  • Enterprise: 2.x, 1.11.x - 1.14.x
  • Community: 2.x, 1.4.x - 1.9.x
  Rating: 5.0 (4 reviews)

Simple and quick - start selling more products from your store, right now. The most sophisticated image zoom extension for Magento will make your products look instantly fabulous.

Shoppers love playing with this Magento product zoom viewer. It's just so smooth and damn easy to use. With 9 years of constant refinement, it's no surprise that Magic Zoom Plus is the best Magento zoom extension. By far.

As well as being responsive, it's highly refined for mobile devices. Touch gestures and custom behaviours mean your website visitors will adore your product images whatever device they're using.

Even more, the special Magento refinements make it compatible with many themes and almost every other extension. You'll also have auto-caching, image resizing and SEO optimization for your Magento site.

Verified by Magento:
Read reviews of Magic Zoom Plus on the official marketplace for Magento 1.x and Magento 2 extensions.

Key features

New versions support

All versions of Magento are supported (Enterprise: 2.x, 1.11.x - 1.14.x, Community: 2.x, 1.4.x - 1.9.x). We update our modules as soon as a new version of Magento is released.

One click installation

Saves you time. Upload Magic Zoom Plus for Magento directly to your Admin panel.

Custom Templates

Choose position thumbnails appear (left, right, top, bottom). Your choice. Simply click option on Magic Zoom Plus Settings page.


Magic Zoom Plus is responsive out of the box. Essential for multi-device adaptation.

Image resizing

Upload large version of product images (approx 800px). Magento will resize images automatically throughout your website.


Optimize your website. Magic Zoom Plus caches resized images. Which means fewer image downloads.

Per page profiles

Enable Magic Zoom Plus on different pages & sections of your Magento store. Even better, customize it differently in each section/page.

Scrollable thumbnails

Stop the spread & control thumbnails under main product image. Activate trial version of Magic Scroll on Magic Zoom Plus Settings page.

Bandwidth allocation

Control how Magic Zoom Plus initializes & loads images. Choose to activate on page load or on request.

Multi language support

Change Magic Zoom Plus message & loading text. Engage customers worldwide with the language they love.

SEO friendly

Magic Zoom Plus supports SEO Friendly URLs. Vital for website high ranking in search engines.

Watermarked images

Protect your images. Choose the position, opacity & size of your watermark.

Web settings

Say goodbye to manual configuration. Customize settings instantly using Magic Zoom Plus Settings page.

jQuery compatibility

Magic Zoom Plus requires no jQuery, 3rd party library or framework. Magic Zoom Plus is completely compatible.

Custom themes support

If Magic Zoom Plus doesn't work immediately on your site, email us and we'll add support for your theme (free of charge).

One-off payment

Pay once and the Magic Zoom Plus license is yours forever.

Live demos


  • Magento admin configuration page for Magic Zoom Plus extension
  • Magento 2 admin configuration page for Magic Zoom Plus extension
  • Magento 2 admin configuration page for Magic Zoom Plus extension
  • Magic Zoom Plus supports Magento 2 native product video functionality


  1. Download Magic Zoom Plus for Magento (free and fully functional demo version).
  2. Unzip the file on your computer and FTP the magiczoomplus folder to your Magento directory (on your server), keeping the file and folder structure intact.
  3. Magento compiler disable before module installation If you use Magento Compiler, disable it System > Tools > Compilation > Disable.
  4. Magento module for Magento web installer Go to http://www.yoursite.url/magiczoomplus/ in your browser > click 'Install' (replace yoursite.url with your domain name).
  5. Magento run compilation process If you use Magento Compiler, click 'Run Compilation Process'.
  6. Refresh Magento cache after when Magento installation is completed Go to System > Cache Management > Select All and refresh the cache.
  7. The demo version is now installed!
  8. Magento module for Magento settings page Customize the Magic Zoom Plus extension through the Magic Toolbox > Magic Zoom Plus settings > Default settings menu in your Magento admin panel.
  9. Activate Magic Zoom Plus module for Magento for different blocks and pages Magic Zoom Plus can be enabled on any page or section you choose.
  10. Scroll thumbnail images on your Magento product page Activate Magic Scroll to enjoy organised thumbnails on your product page: Magic Toolbox > Magic Zoom Plus settings > Default settings > 'Product page' tab > 'General' section > Scroll thumbnails > Select 'Yes' > Save changes.
  11. Buy Magic Zoom Plus To upgrade your version of Magic Zoom Plus (which removes the "Trial version" text), buy Magic Zoom Plus and overwrite following file with the same one from your licensed version:
  1. Download Magic Zoom Plus for Magento 2 (free and fully functional demo version).
  2. Unzip the file on your computer and FTP the 'app' folder to your Magento directory (on your server), keeping the file and folder structure intact.
  3. Login to your Magento admin (as an administrator).
  4. Magento 2 web setup wizard Go to System > Web Setup Wizard in the menu.
  5. Magento 2 component manager Click the Component Manager link.
  6. Enable Magic Zoom Plus in Magento 2 admin Find the magictoolbox/magiczoomplus component in the list and select the Enable action.
  7. Complete Magic Zoom Plus installation in Magento 2 admin Follow the instructions in the wizard until the process is complete (you will see a 'Success' message).
  8. Customize Magic Zoom Plus for your Magento store Customize Magic Zoom Plus settings to suit your needs - go to the [Magic Toolbox > Magic Zoom Plus] menu in the Magento admin panel.
  9. If you need help, please send questions to our support team. Include your page URL and if you'd like us to make changes, a login to your Magento admin. We reply to every email as quickly as possible (Monday-Friday, 9am-5pm UTC).
  10. Buy Magic Zoom Plus

    To upgrade your version of Magic Zoom Plus (which removes the "Trial version" text), buy Magic Zoom Plus and overwrite following file with the same one from your licensed version:


Pricing and licensing

1 site license£49Buy now
5 sites license£149Buy now
10 sites license£249Buy now
Unlimited license £599Buy now
Bundled license £1199Buy now
Non-commercial license FreeRequest
Professional installation service (optional)£29Buy now
What's included?
  • Unrestricted use forever on 1/5/10/Unlimited sites.
  • Use any of our 45 extensions for super-easy installation.
  • 30 minutes of free technical support.
  • 1 year of free upgrades.
  • 30% discount for Magic Scroll.
  • A little bit of Magic :)

Detailed description

More consumers shop online than ever. Just ask Magento. Last year alone, $50 Billion worth of transactions took place across its ecommerce platform.

Magento's flexible shopping cart system gives you great control over the content, look and functionality of your store.

But choosing Magento doesn't guarantee you a cut of that revenue. To convert visitors into buyers, one ingredient for success is an awesome image zoom.

What is an image zoom?

In simple terms, a zoomed image is one that's bigger (often much bigger) than the main product image shown on a web page. Upon hover or click of the image, a beautifully detailed zoom appears to the side or as a magnifying glass.

Behind the scenes, there are 2 images – one large and one smaller.

Cleverly, Magento makes it easy by automatically resizing the images in your store. This means you only upload 1 set of large product images. And when it comes to size: bigger is definitely better.

For a detailed Magento zoom, we recommend uploading images of at least 1000px and preferably 1500px width or more. As Magento does the resizing, no matter how you view the image (as a main, zoom or thumbnail) the image will look crisp and clear.

The best Magento image zoom?

There are other Magento product zoom extensions, so why pick Magic Zoom Plus?

To convert your visitors into buyers, you need a fast, sophisticated product experience. That's why our UX team has poured 8 years of refinement into this latest version of Magic Zoom Plus. Here's why Shoppers love Magic Zoom Plus...

  • 2 zoom tools in 1 (zoom & enlarge). From a quick glance (zoom) to a deep study (enlarge), all customers are provided with their preferred shopping experience.
  • Its responsiveness means customers can shop on any handheld device & continue to see beautiful in-depth zooms as they would on a desktop computer. Product images simply scale down to automatically fit the screen size.
  • In full-screen (enlarge) customers love to swipe through each product image or go directly to a photo using the thumbnails displayed under the main image.

We know you're busy, so we've made the installation as quick as possible, with support for as many popular Magento features as possible...

Why you'll love Magic Zoom Plus

It's a piece of cake to customize.

This Magento product zoom has its own Settings page. With over 50 options, so you're spoilt for choice. Everything can be customized, from the zoom window size to text captions. You can even choose different settings for desktops & mobile devices. A quick example would be to use the magnify effect on desktop computers & zoom effect on mobiles. All this is easily controlled via the Settings page. It takes just a few clicks.

A popular tweak is the enlarged background. By default, the enlarged background is set to blurred. This can be changed to black or white, but store owners rave about the blurred effect. They love how the background colours adjust automatically to the colours in the image.

Your customers want the choice

"A picture speaks a thousand words". Never a truer word spoken.

No matter how good your product descriptions are, they'll never be as powerful as your images. Customers want to see the finer details of what they're buying.

Firstly, give your customers the power to inspect your images the way they want. Some people want a quick zoom view on hover. Others want a full screen enlarge to see the whole product better. Magic Zoom Plus satisfies both types of customer. And it's a doddle to use.

Secondly, for customers to properly understand your products, don't stop at just 1 image. Magic Zoom Plus supports multiple images and product variants. Switch between thumbnail images and any color, style or size variations of your products effortlessly.

Customers want to see the detail of your products. So show them!

Buy Magic Zoom Plus, content in the knowledge that you get a 30-day moneyback guarantee and free tech support.

Video tutorial

Multiple images

Swapping between many images is already a standard feature in Magic Zoom Plus. But if you have lots of images, the page can look complicated.

Make your thumbnails look slick and organised with Magic Scroll for Magento. It neatly contains the images adds arrows to slide between them. Example:

  1. Simply activate Magic Scroll on the Magic Zoom Plus options page.
  2. To remove the "Please upgrade" text, buy a license and overwrite the /skin/frontend/[your_interface]/[your_theme]/js/magicscroll.js file with that from your licensed version.

Combine zoom & spin

To zoom some images and spin others on your product page, you can install both Magic Zoom Plus and Magic 360.

  1. Install the Magento module for Magic Zoom Plus.
  2. Install the Magento module for Magic 360.
  3. Create product as normal. Click 'Save and Continue Edit'. A new section 'Magic360 Images' will appear at the bottom of the left hand navigation.
  4. Upload zoom images via 'Images' section. Upload 360 spin images via 'Magic360 Images' section (screenshot - ).


You can change the language of the message and loading text like so:
  1. Find the locale folder for the language you wish to change e.g. /app/locale/en_US.
  2. Open the file Mage_Api.csv into the editor and insert these lines at the and of the file:
    "MagicZoomPlus_Message","Write your message here"
    "MagicZoomPlus_LoadingText","Write your message here"
  3. Continue these steps for each locale you wish to change.

Zoom in CMS area

  1. Go to Magic Toolbox > Magic Zoom Plus settings > Default settings menu in your Magento admin panel.
  2. Go to 'Defaults' tab > General > Include headers on all pages > Select 'Yes' > Save settings.
  3. Go to 'CMS > Pages'.
  4. Open existing page or create a new page.
  5. Click 'Content' tab > Click 'HTML' button (a pop up box will appear).
  6. Add zooming to any image on your CMS page by referencing the small and large images. Reference your small image with <img> and link it to your big image using the CSS class of "MagicZoomPlus". Your code will look something like this:

    <a href="big.jpg" class="MagicZoomPlus"><img src="small.jpg"/></a>
  7. Click 'Update' > Click 'Save page'.
  8. All HTML code for Magic Zoom Plus settings are described here.


Thanks for trying Magic Zoom Plus on your Magento site! What did you hope Magic Zoom Plus could do? How can we improve it? Let us know, we're always improving our tools based on customer feedback.

  1. If you use Magento Compiler, disable it System > Tools > Compilation > Disable.
  2. Go to System > Cache Management > Select All and disable the cache.
  3. Go to http://your.site.url/magiczoomplus/ in your browser and click 'Uninstall' (replace yoursite.url with your domain name).
  4. If you use Magento Compiler, click 'Run Compilation Process'.
  5. Go to System > Cache Management > Select All and refresh / enable the cache.
  6. Delete the magiczoomplus folder from the root of your Magento directory (on your server).
  7. Magic Zoom Plus is now uninstalled.
  1. Login to your Magento admin (as an administrator).
  2. Go to System > Web Setup Wizard in the menu.
  3. Click the Component Manager link.
  4. Find the magictoolbox/magiczoomplus component in the list and select the Disable action.
  5. Follow the instructions in the wizard until the uninstallation process is complete.
  6. Magic Zoom Plus is now uninstalled.


  1. How should images be setup in the Magento admin?

    The Magic Zoom Plus extension uses the default Magento product images as well as their settings (default product image, excluded images, etc.)

    The extension also creates resized thumbnails by resizing the original product images.

Customer reviews

  Rating: 5.0 (4 reviews)
Just Awesome
Products are awesome and the support is fantastic, keep up the good work. Without any issues or fuss the team helped with the installation on the new site. Your Awesome...

Mohammed, babycareplus.co.uk

Excellent products
Magic Zoom Plus works perfectly. I am very impressed that your tools all work immediately on a complex theme like Argento. I like the install process, and especially the uninstall feature. I wish all extensions had that! And I appreciate the exceptional support. Thanks for these excellent products!


Amazing looks, awesome support.
The tool works perfect, the lightbox look is simply amazing as it analyzes the colours of the image and builds the background according to the colours of the image. Just stunning! The support is so fast that you can hardly keep up with checking their results. Our theme is quite customized but the team solved all issues super quick. Will recommend this tool to anybody and hope that my competition won't find it.

Björn Mayer, servusapotheke.at

Magic Zoom Plus/Scroll
Have been using Magic Zoom Plus and Scroll without any issues for a few years now and decided to upgrade to the latest version at a very favorable price I might add. I installed update to find issue with Internet Explorer browser which was ironed out very quickly by the great support team. Works perfectly now, great product and value for money - fully recommended product and support!

Nick, theappliancedepot.co.uk

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Other Magento extensions

Zoom and enlarge product images on hover/mouseover with this beautiful Magento extension.

Frequently updated and used on 1000's of websites, this is the best Magento product zoom ever created. Full-screen enlarge on click, smooth zoom on hover. By using JavaScript and CSS, it's fast and reliable. Compatible with jQuery. The HTML is clean and W3C valid and it works on all browsers including Chrome, Firefox, Internet Explorer, Safari and Opera. It is iPhone, iPad and mobile ready, with beautiful touch gestures to zoom and enlarge your product images.

If you need to increase sales, download this Magento product zoom extension and see the instant difference it makes to your store. This Magento extension is also officially listed on the Magento Commerce website.