Magic Touch™

Zoom in to inspect images in beautiful detail. Click or scroll your mouse:


Try more examples. Add it to your website with only 2 lines of code!

Pricing

Pricing and packages
Enterprise$299 / month Professional$99 / month Premium$29 / month Entry$9 / month Free
2,500,000* Unbranded
zooms
500,000 Unbranded
zooms
100,000 Unbranded
zooms
20,000 Unbranded
zooms
No
Secure connection (SSL) + Watermark + Custom logo No
Sign Up Sign Up Sign Up Sign Up Sign Up
  • Branded zooms have the Magic Touch™ logo in the top right corner.
  • If you exceed your unbranded zoom limit, the logo will show until next month.
  • One zoom is counted per page view no matter how much zooming the user does.
  • Pay as you go, no sign-up fee, no termination fee, cancel at any time.
  • *Additional zooms are available for $99 per 500,000 zooms.

How it works

Magic Touch™ uses JavaScript and Flash. All the files and images that make it work are served from our servers.

After you've added the code to your page, the first visitor trigger the Magic Touch™ server to retrieve and prepare your image for zooming. Hundreds of small images (called "tiles") are created to allow the incredibly fast and deep zoom.

Service Level Agreement

We aim for Magic Touch™ to be available 100% of the time and we commit to providing it 99.99% of the time (see the terms and conditions). Our performance is directly related to the uptime that AWS provides. The AWS goal is to be "indistinguishable from perfect", although on the rare occassion, even Amazon has downtime.

But even if the Magic Touch™ service is unavailable, your images will still be served, thanks to the way it references images. Your server will serve them instead of AWS (the only difference is that the zoom won't work).

Choose your plan

Paid plans have these extra features:

  • Serve zooms on pages with SSL (secure connections).
  • Personalise your zooms by adding your own logo.
  • Protect your images with a watermark.

The Free Plan allows 100,000 branded zooms per month. The Magic Touch logo is shown in the top right corner. If you exceed 100,000 zooms, Magic Touch will stop working. If you need more than 100,000 zooms, you can switch to any of the paid plans which have unlimited branded zooms.

Increase conversions

After you add Magic Touch™ to your ecommerce store, your conversions (the percentage of visitors that buy something) should increase. Measure it yourself by doing an A/B split test on your website - compare a page with Magic Touch™ versus a page without it. Then tell us your results!

Zooming into an image gives such incredible detail to the user that it boosts their confidence in the quality of your products. Overcoming quality concerns is a big factor in making sales online. Magic Touch™ works like Google Maps and Yahoo Maps - people are familiar with these zoom features. Try it on your site.

Browser compatibility

Magic Touch™ works in the following browsers:

Browser compatibility chart
Win Mac Linux
Internet Explorer 8 Yes - -
Internet Explorer 7 Yes - -
Internet Explorer 6 Yes - -
Internet Explorer 5.5 Yes - -
Firefox 3 Yes Yes Yes
Firefox 2 Yes Yes Yes
Firefox 1 Yes Yes Yes
Chrome 6 Yes Yes Yes
Chrome 5 Yes Yes Yes
Chrome 4 Yes Yes Yes
Chrome 3 Yes Yes Yes
Safari 5 Yes Yes -
Safari 4 Yes Yes -
Safari 3 Yes Yes -
Opera 10 Yes Yes Yes
Opera 9 Yes Yes Yes
Opera 8 Yes Yes Yes
Konqueror 3.2+ - - Yes
iPhone/iPad - No -

FAQ

Q What image formats do you support?

A You can use JPEG and PNG images.

Version history

Magic Touch version 2.2
January 13, 2010 - loads on DOM ready; faster initialization time.

Magic Touch version 2.1
November 24, 2009 - faster load time; animated loading icon; 8 new button themes.

Magic Touch version 2.0
November 19, 2009 - print feature; smoothing on drag; dissolve effect when switching images; thumbnails in full-screen; faster zooming; zoom uses the highest resolution cached images; supports up to 50 zooms per page; option to customize each image individually.

Magic Touch version 1.4
September 25, 2009 - small image now shows throughout loading process.

Magic Touch version 1.3
August 6, 2009 - new watermark feature; tiles load during drag; save image on right click.

Magic Touch version 1.2
June 12, 2009 - new full-screen feature; speed improvements.

Magic Touch version 1.1
May 26, 2009 - switch between multiple images.

Magic Touch version 1.0
April 28, 2009 - official launch, out of beta.

Magic Touch beta
February 27, 2009 - beta version launches.